The DT® (Dives-To) series of crankbaits, dive fast to a preset depth and stay in the “strike zone” longer than any than other crankbait on the ma...More
The DT® (Dives-To) series of crankbaits, dive fast to a preset depth ...
The lure that started it all is still the number one "go-to" lure. Whether twitched on top as a surface bait, retrieved as a shallow runner, weighted ...More
The lure that started it all is still the number one "go-to" lure. Whe...
The Rapala® Rain Jacket and Bib Series are built on high expectations, combining advanced technology performance with upgraded waterproof and breatha...More
The Rapala® Rain Jacket and Bib Series are built on high expectations...
Perfectly balanced, the Husky Jerk® can be cast or trolled at any speed and still run true. The rattle chamber transmits sound waves that amplify thr...More
Perfectly balanced, the Husky Jerk® can be cast or trolled at any spe...
Thanks to its oversized deep diving lip, the Down Deep Husky Jerk® reaches depths of 20 feet when trolled and will run up to 10 feet deep when cast a...More
Thanks to its oversized deep diving lip, the Down Deep Husky Jerk® re...
The Jointed Deep Husky Jerk® swims with the classic Rapala "wounded-minnow" wobble and an exaggerated tail action that fish can't refuse. Whether you...More
The Jointed Deep Husky Jerk® swims with the classic Rapala "wounded-m...
SMART INJECTION TECHNOLOGY™ allows
Rapala® to inject specific ingredients and
create the perfect combination of lifelike
action, buoyancy and ta...More
SMART INJECTION TECHNOLOGY™ allows
Rapala® to inject specific ingr...
The Rapala® Rain Jacket and Bib Series are built on high expectations, combining advanced technology performance with upgraded waterproof and breatha...More
The Rapala® Rain Jacket and Bib Series are built on high expectations...
Following in the footsteps of the legend, yet lighter than the original Rapala® Jigging Rap®, the Jigging Shadow Rap® features a slower darting act...More
Following in the footsteps of the legend, yet lighter than the origina...