The Yo-Zuri 3DB Jerkbait is a suspending lure with an irresistible minnow shape. It is the only jerkbait designed with “Flat Sides,” which make it...More
The Yo-Zuri 3DB Jerkbait is a suspending lure with an irresistible min...
Yo-Zuri is proud to announce the introduction of our new Dark Green SuperBraid. Dark Green is great for water with high run off river systems to ocean...More
Yo-Zuri is proud to announce the introduction of our new Dark Green Su...
Lipless Twitch Baits are a proven style for the inshore saltwater market and now Yo-Zuri has introduced a version designed specifically for the Bass m...More
Lipless Twitch Baits are a proven style for the inshore saltwater mark...
A true-to-life Shad lure with the patented 3DB Prism Finish or Painted Finish that will bring fish in from long distances, even in stained water. This...More
A true-to-life Shad lure with the patented 3DB Prism Finish or Painted...
3DB Wake Prop - Designed to produce enticing topwater waking action with each turn of the reel handle, the Yo-Zuri 3DB Series Wake Prop 105mm is a big...More
3DB Wake Prop - Designed to produce enticing topwater waking action wi...
Yo-Zuri has redesigned and listened to our Prostaff input to produce a smaller, better squarebill crankbait. The Crank 1.5 squarebill is a 1/2oz bait ...More
Yo-Zuri has redesigned and listened to our Prostaff input to produce a...
Yo-Zuri SuperFluoro is a high quality Japanese 100% fluorocarbon leader made in our private line factory in Fukuoka Japan. Made with the finest raw m...More
Yo-Zuri SuperFluoro is a high quality Japanese 100% fluorocarbon leade...
T7 Premium Fluorocarbon is the strongest bass fishing line in Yo-Zuri’s worldwide product line-up. T7 Premium is created from carefully selected mat...More
Yo-Zuri is proud to announce the next generation of our Rattl’n Vibe Series! Yo-Zuri is now offering a Rattl’n Vibe with a new single knock rattle...More
Yo-Zuri is proud to announce the next generation of our Rattl’n Vibe...