The mono that thinks it's a braid™ is now on ice! The most abrasion resistant, supple and sensitive monofilament ever. Sufix® Advance™ Ice Monofi...More
The mono that thinks it's a braid™ is now on ice! The most abrasion ...
Designed for techniques ranging from ultra lightweight finesse fishing for bluegill to heavy jigging for lake trout, the Fenwick® Elite Tech™ ice r...More
Designed for techniques ranging from ultra lightweight finesse fishing...
Hard water anglers are faced with many different challenges as they venture out onto the ice, and cold is the number one factor they need to be ready ...More
Hard water anglers are faced with many different challenges as they ve...
Ugly Stik®GX2™ is the next generation of Ugly Stik® that combines the heritage and tradition of the original while maintaining the strength and du...More
Ugly Stik®GX2™ is the next generation of Ugly Stik® that combines ...
Sufix Performance Tip-Up Ice Braid is the standard in tip-up ice fishing line. Made with high tenacity polyester braid known as HTP™which provides e...More
Sufix Performance Tip-Up Ice Braid is the standard in tip-up ice fishi...
Ultimate advancement for run & gun ice trolling! The new lightweight Lite-Flite Lazer™ Drill Unit is designed to be used with any professional quali...More
Ultimate advancement for run & gun ice trolling! The new lightweight L...
Stainless steel construction and designed to durably hold their edge, these 8” & 6" dual flat blades are made to pair with 8” & 6"Eskimo hand auge...More
Stainless steel construction and designed to durably hold their edge, ...
Designed from the core with features to perform in all hard-water environments, the Convergence Ice spinning rods are equally fit for hopping holes in...More
Designed from the core with features to perform in all hard-water envi...
The X-400 Thermal Hub boasts 64 square feet of fishable area but packs down small for easy transport. This 4-sided portable hub house has plenty of ro...More
The X-400 Thermal Hub boasts 64 square feet of fishable area but packs...