Berkley® Flicker Shad® performance with an even more exaggerated action. The Flicker Shad® jointed models feature a jointed tail for added tail wag...More
Berkley® Flicker Shad® performance with an even more exaggerated act...
Berkley Flicker Minnows are pro-designed and tournament proven. Using the same strict development standards from Flicker Shad, we created a line of mi...More
Berkley Flicker Minnows are pro-designed and tournament proven. Using ...
The PowerBait MaxScent line of baits releases a super-charged scent field attracting fish in a way never before seen. This all-new material is perfect...More
The PowerBait MaxScent line of baits releases a super-charged scent fi...
The PowerBait MaxScent line of baits releases a super-charged scent field attracting fish in a way never before seen. This all-new material is perfect...More
The PowerBait MaxScent line of baits releases a super-charged scent fi...
Whether you are a weekend warrior or a seasoned pro, this easy to use top water lure is designed to deliver explosive top water action. Chunk and wind...More
Whether you are a weekend warrior or a seasoned pro, this easy to use ...
Gulp! Alive! baits offer the best alternative to live bait ever produced. The baits are soaked in the powerful attractant to catch more fish. Put the ...More
Gulp! Alive! baits offer the best alternative to live bait ever produc...
Hand wound nylon coated stainless steel wire instead of crimped, for a stronger hold. Features super strong, wire-over-wire, #7 size Cross-Lok® snaps...More
Hand wound nylon coated stainless steel wire instead of crimped, for a...