The Jointed Deep Husky Jerk® swims with the classic Rapala "wounded-minnow" wobble and an exaggerated tail action that fish can't refuse. Whether you...More
The Jointed Deep Husky Jerk® swims with the classic Rapala "wounded-m...
Berkley Flicker Minnows are pro-designed and tournament proven. Using the same strict development standards from Flicker Shad, we created a line of mi...More
Berkley Flicker Minnows are pro-designed and tournament proven. Using ...
The Gold Miner quickly dives to depths of 30 feet. Made from durable plastic construction, the Gold Miner features a distinct rattle and a wide tail a...More
The Gold Miner quickly dives to depths of 30 feet. Made from durable p...
The model 111 EBS Walleye lure is designed for casting and trolling. The sleek design mimics the swim action of a minnow with its radical side to side...More
The model 111 EBS Walleye lure is designed for casting and trolling. T...
The RipStop® tail design creates a fast-ripping, flashing swimbait action. Hard-stopping, forward motion stops on a dime, with a subtle shimmy before...More
The RipStop® tail design creates a fast-ripping, flashing swimbait ac...
The Berkley Krej is a revolutionary hard bait that is creating a new style of fishing called "Krejing." This lure defies conventional jerkbaiting, by ...More
The Berkley Krej is a revolutionary hard bait that is creating a new s...
The Yo-Zuri 3DB Jerkbait is a suspending lure with an irresistible minnow shape. It is the only jerkbait designed with “Flat Sides,” which make it...More
The Yo-Zuri 3DB Jerkbait is a suspending lure with an irresistible min...