Yo-Zuri has stepped up our Jerkbait game with the new Pro Series 110 (3-5ft). Designed with our new patented tungsten sled magnetic weight transfer sy...More
Yo-Zuri has stepped up our Jerkbait game with the new Pro Series 110 (...
Classic Rapala® wounded-minnow action, durable plastic body construction and loud rattles make the Harvest Shad™ ideal for targeting your favorite ...More
Classic Rapala® wounded-minnow action, durable plastic body construct...
The WalleyeX XShad features our revolutionary SABRE-LIP technology. This bill design produces an intense head action that causes a massive disturbance...More
The WalleyeX XShad features our revolutionary SABRE-LIP technology. Th...
The Berkley Krej is a revolutionary hard bait that is creating a new style of fishing called "Krejing." This lure defies conventional jerkbaiting, by ...More
The Berkley Krej is a revolutionary hard bait that is creating a new s...
The 3DB Jerkbait 110 Deep is a suspending lure with an irresistible minnow shape. It is designed with “Flat Sides” which make it perfect for stop ...More
The 3DB Jerkbait 110 Deep is a suspending lure with an irresistible mi...
A true-to-life Shad lure with the patented 3DB Prism Finish or Painted Finish that will bring fish in from long distances, even in stained water. This...More
A true-to-life Shad lure with the patented 3DB Prism Finish or Painted...
The CountDown® Elite harnesses over 80 years of lure making craftmanship into a premium balsa lure. It features the legendary controlled slow-sinking...More
The CountDown® Elite harnesses over 80 years of lure making craftmans...
Lipless Twitch Baits are a proven style for the inshore saltwater market and now Yo-Zuri has introduced a version designed specifically for the Bass m...More
Lipless Twitch Baits are a proven style for the inshore saltwater mark...
The RipStop® tail design creates a fast-ripping, flashing swimbait action. Hard-stopping, forward motion stops on a dime, with a subtle shimmy before...More
The RipStop® tail design creates a fast-ripping, flashing swimbait ac...
